Webinar - Thriving Through the Turbulence: Healthcare Marketing in 2025

Thriving Through the Turbulence: Healthcare Marketing in 2025

Tuesday, March 4th, 2025

12:00PM - 1:00PM EST

Presented By: Corey Gehrold

VP - Insight Marketing Group

Potential Learning Objectives:

1. Understand Market Trends – Analyze key healthcare marketing trends, including increased digital ad spending, patient behavior shifts, and regulatory impacts.
2. Strengthen Brand Positioning – Learn how to define and communicate a clear value proposition to stand out in a competitive healthcare environment.
3. Leverage Digital Marketing – Discover best practices for optimizing digital channels, improving patient acquisition, and fostering long-term loyalty.
4. Harness AI & Automation – Explore how AI-driven personalization, chatbots, and predictive analytics can enhance marketing efforts.
5. Build Trust Through Transparency – Implement content strategies that enhance credibility, promote price transparency, and foster patient engagement.
6. Create a Positive Workplace Culture – Understand how a patient-centric, value-driven culture can improve staff retention, satisfaction, and overall business performance.
7. Maximize ROI & Business Impact – Learn practical steps to implement these strategies while maintaining profitability and resource efficiency.

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following the webinar.

(Members Attend Free, Non-members $35.00)

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Continuing Education Units, CEU's:

Earn up to 1.0 continuing education unit hours for each hour of education from the ACMPE, American College of Medical Practice Executives. Our events are eligible for continuing education units as awarded by other professional associations. We recommend that you contact your professional association for their approval process.